About Us


When You Look Good, You Feel Good

Our Mission

iModel Beauty Bar’s mission is to provide luxurious, white-glove beauty services by top beauty industry professionals trained in the fundamentals of skincare and healthy beauty service practices for men and women of color. 


About iModel Beauty Bar

Founder and licensed esthetician, Quinisha Reid, created the iModel Brand in her hometown of Peoria, Illinois in 2012. It started as an event and photoshoot business for aspiring models to safely shoot and structure their professional portfolios. After moving to Atlanta, Georgia in 2014, iModel Hair was born. Quinisha introduced her collection of high-quality retail and wholesale human hair extensions, premium lace wigs, magnetic lashes, and organic hair care products designed for women of color. 


Co-founder and serial entrepreneur, Lequita Eason, oversees the day-to-day financial obligations of iModel Beauty Bar. Utilizing her Master’s in Professional Accounting, Lequita provides financial education and wealth-building practices to the iModel Beauty Bar in-house professionals that will extend their abilities and success beyond iModel Beauty Bar.


In 2021, Quinisha opened the first brick-and-mortar to iModel Beauty Bar, located in the heart of Downtown Atlanta. iModel Beauty Bar is where many beauty services, such as teeth whitening, facials, body waxing, makeup applications, and lash services are performed by certified and licensed beauty professionals. Her black-owned luxury establishment would not be complete without the retail display of iModel Beauty Bar’s signature 100% organic handmade hair care products, luxurious hair extensions, and magnetic mink lashes.


As a certified partner for the highly rated skincare brand, Dermalogica, iModel Beauty Bar has positioned itself to stand out amongst competing beauty bars and spas within the Metro Atlanta area. iModel Beauty Bar is proud to offer clients exclusive skincare products that guarantee to deliver real results. iModel Beauty Bar believes in gifting each client with skincare and product knowledge necessary to maintain healthier and happier skin. Dermalogica products are available in-store and online. 


iModel Beauty Bar thrives off integrity while providing unforgettable experiences and continued education for its in-house beauty professionals. Both owners take pride in passing the baton of success to the professionals who contribute to the greatness of iModel Beauty Bar through its effective mentorship program. The mentorship program eases the transition from employee to business owner by sewing the educational seeds of financial wealth, and mental healthcare. We also provide an array of valuable resources that will enhance the growth of each in-house beauty professional. This passion led to the creation of iModel Academy, where aspiring beauty students and professionals can receive proper education and training in the beauty industry. They will also receive financial courses, professional advice, and resources that will lead them to business ownership, financial literacy, and success.  


The hard work and dedication of the owners have not gone unnoticed within the beauty industry. iModel Beauty Bar has been mentioned in countless publications, including Sheen Magazine, Voyage Magazine, and KISH Magazine. iModel Beauty Bar is the proud winner of the 2022 R.I.C.E. Awards for Founders Rising Star Award and the 2022 Best of Georgia Award for the Esthetician category. 


We are proud of what iModel Beauty Bar has achieved thus far. We look forward to enhancing our growth through integrity and providing five-star services and products to our clients. While this is just the beginning, iModel Beauty Bar will be around for many generations.


iModel offers hybrid lashes extensions, volume lashes extensions

Meet the iModel Team

iModel Beauty Bar - Atlanta Wigs Hair Bundles Eyelashes Facials Waxing and Beauty Services - IMD 6434 1 scaled
Quinisha Rutherford

Owner and Founder

iModel Beauty Bar - Atlanta Wigs Hair Bundles Eyelashes Facials Waxing and Beauty Services - IMD 6380 1 scaled
Lequita Eason


iModel Beauty Bar - Atlanta Wigs Hair Bundles Eyelashes Facials Waxing and Beauty Services - Theresa Bills
Theresa Bills

Certified Beauty Professional

iModel Beauty Bar - Atlanta Wigs Hair Bundles Eyelashes Facials Waxing and Beauty Services - Mia Chance
Mia Chance

Nurse Practitioner

iModel Beauty Bar - Atlanta Wigs Hair Bundles Eyelashes Facials Waxing and Beauty Services - Kayla Ridgeway
Kayla Ridgeway

Licensed Esthetician

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